* Mining The Diamonds In Your Own Backyard *
A Mini Course By Kenneth Doyle
'5 Simple, Easy-To-Implement Tactics To Monetarise
The Traffic Which Is Already On Your Web Site.'
|Lesson TWO... |
Dear Fellow Entrepreneur...
Last lesson we learned about focusing the navigation bar on your web site to better monetarise your Web site's traffic.
This lesson we'll focus on...
* How To Use Banner Ads To Promote Your Own Offers, Internally
(on your own web site) *
Banner ads are everywhere on the net.
People know that when they click on a banner that it will take them
through to something that usually solves a problem for them, and/ or may cost them money.
Use this web 'headset" to your own advantage by running your own banner ads, on your own site, with your own offers.
So, how do I know this works? Well, I've tried it.
I ran a simple, text-based banner ad for my *Taming The eBeastie* e-report series (you have signed up I hope) at the bottom of EVERY page on FYHM as a test.
I was literally stunned by the results. The TEB sign ups spiked dramatically.
Now, these were people who were already on my site, clicking around. All I did was gave them directions... a large percentage followed my directions".
Put this (focus your traffic) text banner on EVERY page of your web site.
Why? "DABRS"... or "deficit attention banner read syndrome".
You see we are all exposed to multiple promotional messages all the time. If your banner says (over and over) click here to get this 'benefit', eventually a percentage of people already on your site will do just that (click).
Also, be discrete with the banner placement on your site.
I used the banner at the very end of every page, so it would not distract people from the content they were reading.It was just "there", gently reminding them about the "benefit" of 'clicking here'.
Simple Text ads banners work best. They're inconspicuous and a simple action statement can "tell" them the benefit of their click.
Of course if you're using an Solo Build It! site then making global changes to footer banners on your web site is very easy, and it takes about 5 minutes to do.
NEXT Lesson we'll focus on * How To Use The Wealth Of Information In Your Own Web Site Traffic Statistics To Focus Your Offers And Better Market Yourself *
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Live Well. Expect Success!
Kenneth Doyle - eAnalyst
|NOTICE: This is a free mini-course. You may not give away, sell or share the content herein. Please remember that each individual’s success depends on his or her background, dedication, desire and motivation. As with any |
business endeavor, there is no certain guarantee that you will earn any money by implementing the ideas expressed in this series of articles.
© Copyright Kenneth Doyle
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the services of a fully qualified professional should be sought. This report is not intended for use as a source of legal or accounting advice. You should be aware of any laws which govern business transactions or other business practices in your country and state. Any reference to any person or business whether living or dead is purely coincidental.